Simkins Named President of Branson Bank

(Branson, MO) Branson Bank is pleased to announce the appointment of Eric Simkins as President. Since opening doors in March of 2000, the community bank has been guided by the leadership and vision of founders, Wes Strange and Bill Jones. As the bank's original President, Jones expanded his oversite to include Chief Executive Officer when Strange retired in 2007 and added Chairman of the Board of Directors in 2025, steering the bank through decades of growth and community impact. Jones will continue to play a vital role as CEO and Chairman of the Board, ensuring continuity in leadership and ongoing strategic guidance.

 

The promotion of Simkins to President reflects Branson Bank’s proactive commitment to long-term success. This leadership transition is part of a strategic succession plan designed to ensure the bank remains strong, community-focused, and well-positioned well into the future.

 

“Branson Bank is dedicated to building relationships and investing in our local communities,” said Bill Jones. “As we look to the future, it’s important that we continue to evolve our leadership structure. Eric embodies the values, experience, and local insight that will carry our mission forward. I look forward to supporting Eric in his new role and mentoring Branson Bank's next generation of financial leaders."

 

Simkins is known for his leadership, community involvement, and deep understanding of the local market. He is well-equipped to guide the bank into its next chapter, overseeing strategic initiatives, daily operation, supporting management, and maintaining community relations with a solid reputation.

 

“I am honored to step into this role and continue serving my community. As a graduate of Blue Eye High School and as a College of the Ozarks alum, I love this area and will continue to invest in the Stone and Taney County communities,” said Simkins. “We have an incredible team and a strong foundation at Branson Bank, and I look forward to building success for our employees, shareholders, and customers in the years to come.”

 

Simkins graduated from Blue Eye high school and received his undergraduate degree from College of the Ozarks in 2002. Thereafter, he joined Branson Bank, serving three years as a Consumer Lender. In 2005, an opportunity arose to own the American Family Insurance Agency in Branson West, where he managed a successful operation for over 16 years. In 2022, he returned to Branson Bank and oversaw the transition of the lending center into a full-service bank with the construction of a new facility located in Branson West. In 2024, Simkins completed Graduate School of Banking through the University of Wisconsin.

 

Simkins is involved in numerous organizations throughout the area, including; Chair Elect for Table Rock Lake Chamber of Commerce; Rotary Club of Table Rock Lake; Kimberling City Elks Lodge 2505; and past board member for the Boys & Girls Club of the Ozarks. He attends Our Lady of the Cove Catholic Church in Kimberling City and enjoys hiking, boating, and following the St Louis Cardinals. He resides in Branson with his wife, Adria, and they have three children.

 

About Branson Bank

 

Branson Bank is a $408 million asset community bank - that is a locally owned and controlled, state chartered financial institution with three locations in Branson, one location in Forsyth, and one location in Branson West. Founded in 2000, the community bank is dedicated to serving the financial needs of individuals, families, and businesses in Taney and Stone Counties. With a focus on relationship banking and community involvement, Branson Bank has built a reputation for trust, service, and long-term commitment.

 

Branson Bank – Member FDIC, Equal Housing Lender.